Vitrag Jewellers: High-Ticket Bridal & Diamond Jewellery Acquisition via Cinema Reels & WhatsApp Funnels
Reaching affluent buyers for high-ticket bridal gold and diamond collections while overcoming digital ad fatigue and driving verifiable showroom consultations.
Shift away from static catalogue graphics to cinema-grade vertical macro video storytelling paired with a multi-stage Meta Video View and direct WhatsApp concierge conversion funnel.
ARKA Digital Media directed and produced high-definition product reels in-house, deployed segmented Meta Ads campaigns targeting affluent household demographics, and routed high-intent enquiries directly to senior showroom consultants via WhatsApp.
- ✓ 2,300,000+ targeted video views generated across Meta platforms
- ✓ Highly efficient CPM of ₹2.12 across affluent buyer segments
- ✓ Verified single closed showroom order of ₹14,00,000 confirmed directly by client via WhatsApp